'Leave a legacy..make a difference'



 ‘we refuse to believe this is a lost generation’

RUBYGIRL ft. RUFF DIAMONDS needs both practical & financial support to continue to effectively impact the lives of extremely vulnerable young people who we connect with across Stoke on Trent & to ensure that our work as a charity is sustainable & has longevity for long term impact across the city.

At RUFF & RUBY there are many ways to get involved as an individual, business, corporation or organisation.


The Support of local business community is PRICELESS & PRECIOUS in helping us to deliver our  innovative work to vulnerable young people .It also empowers us to pioneer new initiatives such as developing a life-coach for 1:1 work with chaotic young men ‘at risk’ to reduce the number of INCREASING SUICIDE IN YOUNG MALES.

We are passionate about collaboration that delivers your company needs as well as demonstrating the impact of your ‘giving’ on the charities work & services. Corporate social responsibility, engaging & motivating staff, along with promoting your brand in any way we can- such as implementing your logo on our website, leaflet distribution, social networking & also on the large windows of THE RUFF & RUBYROOMS @ INTU POTTERIES which is highly positioned next to Debenhams. All corporate connections are unique & can be relevant to the size of your business –  whether you want to raise £100, £1000, or £10,000! –  there are many innovative ways to connect & partner with us.

Our founder & manager is available as a highly acclaimed motivational speaker to attend staff  meetings / training days / days away to present the work of the charity & overviews of youth culture if requested for your team where required by delivering an engaging presentation.

If you are local business with a passion for our city, making a difference to vulnerable young people &  infusing ‘legacy’ to impact the next generation then we would LOVE to hear from you. We are relational by nature & value long term partnerships therefore please contact us on 07812 774 632 / info@ruffandruby.com



Engagement & volunteering is the HEART of the charity –  You can be a RUFF & RUBY ‘volunteer’ for as little time or as length of time you have free, no matter what age you are (13+). We have extensive opportunities within the social enterprise / Intu Potteries (café, childrens play area, clothing & fashion,displays, cleaning, bikes and even piano playing!) along with the wider work of the charity within the community (schoolswork, mentoring, practical help such as decorating etc)  Please click below to download the form.


This  exudes the ‘HAND UP NOT HAND OUT’ ethos –  This involves giving a regular amount  / whatever you can to a vulnerable young person whom we have existing connections with, who can be then given a traineeship / apprenticeship / employment opportunity with RUFF & RUBY –This is a unique opportunity to make a difference to a ‘REAL’ person within our city.
NB If requested this can also include a ‘meet & greet’ opportunity where you get to connect with the person you are sponsoring & see how your financial support makes a difference to their daily life & employment.


Donate items we need to assist us in delivering our services & benefiting the social enterprise such as  OLD BIKES,CLOTHING (MENS ,WOMENS & KIDS), STORE VOUCHERS, OLD FURNITURE, NEW TOILETRIES, NEW BABY PRODUCTS OR  FOOTWEAR .


A one off or regular monthly donation to help support & develop our programs. For more information please head over to the DONATE page.

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